The 4 'I's of transformational leadership
Bass & Avolio (1994) have split the idea of transformational leadership into 4 parts, which they call the 4 'I's. This will help you see the four main areas that you need to think about in terms of being a good leader:
Click each item for more
Idealised influence
Idealised influence describes managers that are exemplary role models for associates. Managers with idealised influence can be trusted and respected by associates to make good decisions for the organisation.
×Inspirational motivation
Inspirational motivation describes managers that motivate associates to commit to the vision of the organisation. Managers with inspirational motivation encourage team spirit to reach goals of increased revenue and market growth for the organisation.
×Intellectual stimulation
Intellectual stimulation describes managers that encourage innovation and creativity through challenging the normal beliefs or views of a group. Managers with intellectual stimulation promote critical thinking and problem solving to make the organisation better.
×Individual consideration
Individual consideration describes managers that act as coaches and advisors to thier associates. Managers with individual consideration encourage associates to reach goals that help both the associate and the organisation.
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Project
Contact
This resource was developed as part of an Erasmus+ project, funded with support from the European Commission under grant agreement 2016-1-SE01-KA203-22064.
The project was a collaboration between:
- The University of Borås, Sweden
- The University of the Highlands and Islands, Scotland
- The University of Alcalá, Spain
- Digital Connections, Scotland
This resource has been released under Creative Commons license CC-BY-SA 4.0.
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- Academic content – The University of the Highlands and Islands (www.uhi.ac.uk)
- Technical resource development – The University of the Highlands and Islands Educational Development Unit - EDU (edu@uhi.ac.uk)
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